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Agenda – Day 1 – Next TV Australia & New Zealand

Next TV Australia & New Zealand is part of Dataxis events.

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Dataxis

Thurdsay 18th November 2021

Time to be announced soon

TV BROADCASTERS’ STRATEGIC INSIGHTS

What are the growth drivers for Free-to-air broadcasters?

  • Diversification options 
  • Advertising and monetization strategies
  • Free-to-air broadcasters going OTT: What strategies

Time to be announced soon

Addressable TV advertising : A new opportunity for Pay TV operators & broadcasters

  • How can a Pay TV operator create an addressable advertising offer?
  • Technical and regulatory challenges
  • What new business opportunities

Time to be announced soon

PAY TV OPERATORS OTT D2C STRATEGIES

  • What are the approaches of operators & TV going OTT D2C?
  • The role of STB and other devices
  • Content Delivery Networks
  • Technology challenges and content protection

Time to be announced soon

THE EVOLUTION OF FTA BROADCASTING PLATFORMS

What are the major innovations in FTA DTT & DTH broadcasting?

  • HbbTV 
  • Live Streaming
  • EPG & Content discovery 
  • On Demand services

Time to be announced soon

BETTER CONTENT DISCOVERY IN A STREAMING WORLD

Prioritizing content discovery and personalization 

  • Churn and the importance of customer retention 
  • How can operators & VOD providers show all content behind each OTT app?  
  • Change in consumer content consumption habits

Time to be announced soon

TARGETING SOCIAL MEDIA WITH LIVE CONTENT

Broadcasters and OTT pure players are now more and more targeting younger audiences directly via social media.

  • Case studies with active organisations 
  • Best practices
  • Editing highlights efficiently 
  • Live delivery to social media